Monday, 18. August 2008

Viral Marketing on Death Star Germany

I love the internet - it brought us this.

A crucial marketing meeting of the galactic empire about viral marketing:


Very well synchronized, excellent drama, and a good story. If you wonder why we love this som much: the original GERMAN version of this video has the same excellent story and drama of executive board meetings. And it has (as of today) 2,083,871 views. Compared to the 98 million inhabitants of Austria+Germany+Switzerland, a market reach of 2 percent - which is enormous for viral marketing :-)

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